Why Posting Black Boxes for #BlackoutTuesday, or Hashtags Without Action, Is Useless (Column)
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variety.comPosting a black square on Instagram might make you feel better, but it doesn't help the cause you claim to support. By Caroline Framke Chief TV Critic By the time the Washington Redskins posted a black square to stand against racism — yes, the Washington Redskins — #BlackoutTuesday was well and truly done for.
Hours before, a barrage of black squares hit Instagram with solemn captions vowing to stay silent on social media for one whole day.
The original idea behind the social media “blackout” came from Black executives Jamila Thomas and Brianna Agyemang, who wanted musicians and businesses to use the hashtag #TheShowMustBePaused in order to shine a spotlight on the Black Lives Matter movement, galvanized by the death of George Floyd at
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