For almost 15 years, Adult Swim’s Jason DeMarco has upheld his mission of supporting music artists simply because he was a fan without playing the politics game with labels or other outside forces.
In his words, he finds stuff that can simply be classified under the, “Yeah, this shit rocks," category. He’s used William Street Records as the outlet, releasing albums from DOOM, Killer Mike, IDK, Cerebral Ballzy, as well as collaborative projects with labels like Ghostly International, Hyperdub, and Definitive Jux.
10 years ago, he assigned himself the task of obtaining new music to use in Adult Swim on-air bumpers and promos without much of a budget.
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