bespoke eveningwear costing tens of thousands of pounds apiece, with Ralph & Russo forced to furlough most of its 100-strong workforce.
When it dropped out of Paris Couture Week in January, it wasn’t alone: Elie Saab did the same, albeit in a bid to protect its workforce from the risk of infection.And though Russo told the Financial Times that the label “was profitable from the start” in 2016, couture is a difficult business in which to make money - a fact confirmed by Jean Paul Gaultier, who once said backstage at his couture show, "We don't make any money out of it.”Indeed, the label had recently expanded its offering to include ready-to-wear and accessories, and though sales were up by 7 percent in the year ending March 2019, the brand.
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