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Four in Five Brits Unwilling to Return to Movie Theaters When They Open

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variety.com

By Leo Barraclough Senior International Correspondent Only one in five British people say they are willing to go to movie theaters when they open in July, according to new research.

U.K. cinema owners are pinning their hopes on blockbusters like Christopher Nolan’s “Tenet” and Niki Caro’s “Mulan” to kick start business, with one exhibitor referred to Nolan as “the savior of cinema,” during a webinar on Wednesday about the practicalities of reopening cinemas, organized by Comscore.

More than 1,200 movie theaters are now open worldwide, up 500% on the low point of about 200 theaters on April 25, Lucy Jones, executive director of Comscore Movies, said.

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