Everything we know about Perrie Edwards' new lifestyle brand
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ok.co.ukPerrie Edwards is set to unveil the details of her new project this October – and her latest venture is expected to involve an exciting career change.
The Little Mix star is reportedly preparing to launch a new brand, with reports suggesting she will be looking to join stars such as Holly Willoughby and Gwyneth Paltrow by entering the 'lifestyle' market.
The 28 year old has been working on her new venture for over two years, and a trademark application has been filed which covers a whole variety of items, it has been revealed.
Perrie will be looking to put her music career to one side as she looks to take on her first solo challenge, as well as caring for her new baby Axel, who she welcomed in August with partner Alex Oxlade-Chamberlain..
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