ViacomCBS' BET is going digital-only in the U.K. on April 8 and launching its first original content slate in the market. The BET linear channel will no longer air in the U.K.
as of that day, with the company’s My5, the popular free on-demand streaming platform of Channel 5, becoming "the official home of BET U.K.
as it transitions to a digital-first brand." The network brand will also launch a dedicated channel on ViacomCBS’ advertising-supported VOD service Pluto TV in Britain on April 5, following recent launches in Brazil and France.
In addition to featuring BET U.S. content, such as Tyler Perry's The Oval and Sistas, BET U.K. will also debut local originals, namely Celebrity Comfort Food, a social-first series with the working title.
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