Seemingly out of nowhere, James Cameron is back at the multiplex —but only in China. China's Film Bureau has approved a surprise plan for the director's 2009 sci-fi epic Avatar to get a wide re-release in the country on Friday, according to two sources at Chinese movie theater companies, which were informed of the arrangements.
The technologically trailblazing blockbuster will be made available to exhibitors for a nationwide release in both Imax 3D and ordinary 3D.
The sudden rollout of the movie could have the unexpected effect of restoring Cameron and Avatar's crown as the highest-grossing movie in global box-office history (not adjusted for inflation), pushing Marvel's Avengers: Endgame back into second place.
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