'Lord of the Rings' Trilogy Set for China Rerelease
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hollywoodreporter.comPeter Jackson's Lord of the Rings movies are headed back to China's cinemas. The beloved fantasy trilogy has been scheduled for a staggered rerelease in China throughout April, according to local media reports.
The LOTR rerun plan follows the successful recent rerelease of James Cameron's Avatar, which was suddenly dropped back into the China market March 12 — with virtually no marketing — but has gone on to earn approximately $50 million and counting.
The Fellowship of the Ring is scheduled to release April 4, followed by The Two Towers on April 16 and The Return of the King on April 23.
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