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Alamo Drafthouse Announces Mask Policy Ahead of Coronavirus Reopening

Adam Aron Brent Lang Coronavirus film social country
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variety.com
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Brent Lang Executive Editor of Film and MediaAlamo Drafthouse will require its guests to wear masks when the movie theater chain reopens.Its announcement comes as AMC, Regal, and Cinemark have ignited a firestorm of controversy over their decision to stop short of mandating that guests wear masks in all of their locations.

Customers will be forced to wear masks in states and jurisdictions where people are required to be masked when in public, and they will be encouraged to wear masks in other parts of the country.However, AMC CEO Adam Aron drew sharp criticism when he told Variety that the chain had stopped short of making masks a prerequisite to entry because “We did not want to be drawn into a political controversy.” Those comments were.

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