The football boot industry will focus on sustainability as they continue to help the world's top footballers produce 'elite performances' over the next decade, according to adidas' creative director Sam Handy.
In the latest episode of adidas' Creator U masterclass series, Handy explains the brand's best football and running products, as well as the future of sustainability.
Football boots have progressed hugely in terms of the technology used within them over the past few decades and become more lightweight and technical on an annual basis.
One of adidas' most iconic boots, the predator - of which there have been 23 different models - was a groundbreaking design first released in 1995.
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