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ViacomCBS' International Unit to Launch Premium Subscription Streaming Service

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hollywoodreporter.com

ViacomCBS Networks International (VCNI), a unit of ViacomCBS, is developing a premium streaming service that will start launching in key international markets next year, targeting "audiences of all ages with a competitively priced and super-sized selection of 'must-see' exclusives, premieres and box sets from ViacomCBS’ much-loved entertainment brands." The new SVOD service, whose branding will be revealed later, will start its international rollout early in 2021, with a focus on fast-growing streaming markets where ViacomCBS has identified the opportunity to become a leader in paid-for streaming based on its competitive position.

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