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Pluto TV And Verizon Break Ground With Streaming Distribution Agreement
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deadline.comBy Dade Hayes Finance Editor EXCLUSIVE: Pluto TV and Verizon are breaking some new ground in streaming, unveiling what they call the industry’s first comprehensive distribution deal spanning pay-TV, connected TV and mobile, Deadline has learned.
Both parties remained tight-lipped about financial terms. Pluto, the free, ad-supported service owned by ViacomCBS, has more than 20 million monthly viewers.
Under the deal, it will have placement across Verizon’s wireless network, which is the largest in the U.S., as well as on its connected platforms like Stream TV and on its pay-TV service FiOS.
Along with rival AT&T, Verizon has been emphasizing 5G technology via its Ultra WIdeband network, which the telecom giant says will be a vital backbone
Read more on deadline.com
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