Dwight Caines: Last News

Whitney Cinkala Variety has added additional programming to its 2025 Entertainment Marketing Summit, Presented by Deloitte, on April 24 in Los Angeles. Jennifer Storms, Chief Marketing Officer, NBCUniversal Television & Streaming; JP Richards, President, Worldwide Marketing, Lionsgate Films; Martha Morrison, Head of Marketing, Pixar, 20th Century Studios, Walt Disney Animation; and Michelle Hooper, EVP Head of Marketing, Searchlight Pictures have now joined the Entertainment Marketing Chief Keynote Roundtable, also including Dwight Caines, President, Domestic Marketing, Universal Pictures and Christian Parkes, Chief Marketing Officer, Neon.

Meredith Woerner Deputy Editor, Variety.comVariety and Meta hosted an intimate dinner with top entertainment marketing executives in Beverly Hills on Wednesday at Gucci Osteria da Massimo Bottura. Among the notables who took part were Universal Pictures’ Dwight Caines, Paramount Pictures’ Marc Weinstock, Warner Bros.’ Josh Goldstine, Hulu’s Barrie Gruner, Searchlight Pictures’ Michelle Hooper, HBO/Max’s Pia Chaozon Barlow, the CW’s Chris Spadaccini, Disney’s Ryan Stankevich, Netflix’s Shelly Gillyard, Paramount+’s Michael Engleman and BET Networks’ Kimberly K.

Jack Dunn UFEG’s Make It Universal and Rotten Tomatoes have partnered to create the new “Seen on Screen” podcast hosted by Rotten Tomatoes awards editor Jacqueline Coley. The bi-weekly podcast offers a behind the scenes look into Universal productions and conversations with Universal employees about the impact of film on their lives. “Seen on Screen” also aims to demystify the interworkings of the film industry to listeners.

Karen Idelson With the pandemic in media executives’ rearview mirrors, media trends are still emerging at the speed of sound, and this year’s Variety Entertainment Marketing Summit, presented by Deloitte, will spotlight the strategies of top industry marketers. The event will take place April 24 in Los Angeles.

Cynthia Littleton Business Editor When it comes to entertainment marketing, TikTok is the new “ground zero.” That was among the views expressed by a panel of five top film and TV marketing executives held Wednesday as part of Variety’s Entertainment Marketing Summit at the One Hotel in West Hollywood. The lively conversation, moderated by Claudia Eller, Variety’s chief production officer, touched on the challenge of working with shrinking marketing budgets, the need to create bespoke content for an array of platforms and the thrill of scoring big with earned media and word of mouth. But the discussion became the most animated when the group discussed the outsized role that TikTok now plays in spreading the word on entertainment content.

William Earl Variety is pleased to announce additional speakers for its annual Entertainment Marketing Summit, presented by Deloitte, on April 19 in Los Angeles, including Christian Parkes, CMO, Neon; Catherine Halaby, head of entertainment, North America, TikTok; Deon Graham, chief brand officer, Combs Global; and Rachel Delphin, CMO, Twitch. Parkes and Halaby will join a Keynote Entertainment Marketing Leaders panel, also including Karen Bronzo, CMO, Warner Bros. Discovery; Dwight Caines, president, domestic marketing, Universal Pictures; and Marc Weinstock, president, worldwide marketing and distribution, Paramount Pictures. Graham, who oversees campaigns for Sean Combs’ businesses such as Revolt TV and Cîroc Vodka, will join a multicultural marketing conversation featuring Ellene V. Miles, SVP intersectional marketing, Sony Pictures Entertainment/ Motion Picture Group; Christine Benitez, SVP multicultural marketing, Paramount Pictures; and Claudia Chagui, SVP marketing and creative, NBCUniversal Telemundo Enterprises.

William Earl Variety is pleased to announce the return of its Entertainment Marketing Summit, presented by Deloitte, on April 19 in Los Angeles. This year’s summit will feature Karen Bronzo, chief marketing officer, Warner Bros. Discovery; Dwight Caines, president, domestic marketing, Universal Pictures; Marc Weinstock, president, worldwide marketing and distribution, Paramount Pictures; Lisa Vanderpump, TV personality and executive producer of “Vanderpump Rules,” businesswoman, author and philanthropist; Terry Crews, actor, bestselling author, entrepreneur and host; among other elite creative and industry speakers. Bronzo, Caines and Weinstock will be among participants of a Keynote Entertainment Marketing Roundtable, moderated by Claudia Eller, chief production officer, Variety, in which leading film and TV marketers will share how they are promoting their projects to today’s audiences.