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How Louis Vuitton's master parfumier conjures emotion through fragrance
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telegraph.co.ukRomance, happiness and poignant memories are just some of the whimsical feelings Louis Vuitton's new fragrances conjur Gazing up at the hills of Grasse in Provence, I start humming a favourite song of my godmother's, made famous in the late 1950s by a certain André Bourvil: Salade de fruits, jolie, jolie, jolie.
Tu plais à mon père, tu plais à ma mère... The houses above me are made of apricot, peach, pineapple, melon and burnt-orange coloured stone.
It's a sort of Disney perfection. Perhaps the prettiest building of all is Les Fontaines Parfumées, the 17th-century house that Louis Vuitton bought in 2013 for its maître parfumeur, Grasse-born Jacques Cavallier Belletrud.
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