Globo Launches Partner Program To Offer Path Into Latin American Market For U.S. Start-Ups
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deadline.comMajor Latin American media company Globo is launching a new initiative it hopes will attract U.S. start-up companies looking to expand into the Latin American market.The Globo Partner Program has been in “stealth mode” for a year and there are already 90 partners onboard, including Palantir, LiveRamp, Snowflake, and Clash, and venture capital firms such as Samsung VC, Disney Accelerator, Plug and Play, Mindset Ventures, and Stanford Reaction Global, the company said.The program offers opportunities in digital advertising and in direct-to-consumer platforms, developing new businesses and assets.
Key services include data monetization, short videos, contex ad, conversion and attribution, and deep watching.“Globo is a key entry point into
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