Fitness brand Gymshark was praised for sharing a body positive message on their popular social media account and for hitting back at negative backlash.The brand, established in 2012, is known for its fitness apparel and accessories and took to Instagram to share a photo of stunning model Nelly London posing in workout gear.
Showing off her beautiful figure, the company was met with praise for their inclusivity of all shapes and sizes. They wrote: “Because we are all both soft whilst also being incredibly strong.
One side is not weaker, less valid or less worthy. Both exist together perfectly. “Beautiful words, beautiful body, beautiful soul - @_nelly_london.” Gymshark was met with further praise after hitting back several negative and.
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