EbonyLife CEO Mo Abudu Follows ‘Local for Global’ Strategy to Boost Africa’s Voice in Media
variety.comCynthia Littleton Business Editor Mo Abudu is an entrepreneur on a mission to make her native Nigeria a bigger player in global media.
The CEO of Lagos-based EbonyLife Media is tapping into wave of interest from streamers in content from outside the U.S. and Europe to generate a flurry of deals for her production banner, known for producing the detective drama series “Blood Sisters” for Netflix.
On the latest episode of Variety podcast “Strictly Business,” Abudu says she looking to help expand production infrastructure in her home country, as well as to give Africans in general a more prominent voice in the entertainment marketplace.
Adubu has watched the trajectory that South Korea has been on with its music, TV, film and pop culture catching fire well beyond the boundaries of Seoul and Busan.
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