Love Island fans have spotted a mysterious letter P that flashes up on their screen during the hit ITV2 series. The logo, which pops up in the corner of the programme, has left fans baffled over its meaning with 90 per cent of TV viewers previously admitting in a survey that they did not have a clue what the symbol stood for.
However the letter P stands for 'product placement' and is seen in the opening credits of Love Island and moments before garden and dressing rooms scenes where branded sunscreen and makeup is on display.
The P also makes an appearance shortly before the Islanders shout, 'I've got a text', after receiving the message on their Samsung phone.
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