It was one of the most popular and longest-running TV adverts of all time, where a man dressed in black overcame impossible odds to deliver a box of delicious Cadbury’s Milk Tray chocolates to his lady love.The mysterious hero appeared in over 20 adverts between 1968 and 2003.
Over the years, we saw him jump on a moving passenger train, leap from a helicopter and swim through shark-infested waters. Why?
Well “All because the lady loves Milk Tray”, of course.The ads were definitely inspired by the James Bond films, which had become smash hits at the cinema in the 1960s.
Australian model and former soldier Gary Myers was chosen for his chiselled looks and resemblance to Bond supremo Sean Connery to star in the original ad, and so became the first man to dress in head-to-toe in the famous black outfit.
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