Warner Bros. International Television Production Taps All3Media’s Ben Pays for Belgium Managing Director Role (EXCLUSIVE)
variety.comK.J. Yossman Warner Bros. International Television Production (WBITVP) has tapped All3Media’s Ben Pays to be its managing director in Belgium, Variety has learned.
Pays, who joins the company on Oct. 7, will work alongside Peter Bouckaert, MD of Eyeworks Belgium, WBITVP’s scripted label in the region and report to WBITVP president Ronald Goes.
In his new role, Pays will have responsibility for general management and commercial and operational leadership of the company’s non-scripted entertainment slate and authentic fiction business as well as working on new ideas and adapting existing IP from the WBITVP catalogue to cater to the Belgian market.
The respected European exec joins from All3Media Belgium where he was a key creative and showrunner. He previously worked at Lecter Media as creative director and head of development, earning a Rose d’Or nomination for celebrity reality format “Groeten uit…” (“Greetings from…”).
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