The Weeknd to Perform ‘After Hours’ Virtual Concert on TikTok

variety.com:

Todd Spangler NY Digital EditorThe Weeknd will hop on the virtual stage in TikTok’s app next week for a special augmented-reality, live-streamed concert featuring songs from his hit album “After Hours.”“The Weeknd Experience,” created by TikTok in partnership with XO, Republic Records, and Scooter Braun-backed virtual concert startup Wave, will feature a performance by the Grammy-winning R&B-pop artist, who will appear in digital-avatar form to play songs from his new album “After Hours.”The Weeknd virtual-concert livestream will premiere exclusively on TikTok (on the @tiktok account) on Friday, Aug.

7, at 8:30 p.m. ET/5:30 p.m. PT, with several repeat showings scheduled.The event — which TikTok says is its first-ever AR experience — will.