By Patrick Hipes Executive Managing Editor Turner Sports’ live coverage of The Match: Champions for Charity, the one-off golf match teaming Tiger Woods and Peyton Manning against Phil Mickelson and Tom Brady, delivered an average of 5.8 million viewers across TNT, TBS, truTV and HLN on Saturday afternoon.
The network said it was most-watched golf telecast in the history of cable television. In the metered markets, the high-profile event was the top program of the day across all of TV, per Nielsen Live + Same Day metered markets.
It peaked with an average of 6.3 million viewers from 5:45-6 PM ET as Wood and Manning came away with the victory in the format, which pitted the top names in golf and two of the best NFL quarterbacks in history
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