boots.com. Similarly, e-retail giant ASOS has reported selling 265,000 face masks during this summer alone, while its profits have seen an increase of 329 percent in part due to a surge in the demand of beauty products during lockdown.
Joanna Rogers, Trading Director and VP of Beauty at Boots, says, “We know our customers want value for money when it comes to skincare and this doesn’t always mean shopping on a budget.
Since the pandemic, customers have become more focused on investing in cost-effective products that are right for their skin type and deliver results."Opting for quality over quantity, lockdown saw us trialing more skincare products to understand what is best for our skin type, Boots reports.
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