Cynthia Littleton Business Editor A dominant 3-0 win by the U.S. Women’s National Team helped the Women’s World Cup get off to a strong start for Fox Sports and Telemundo on Friday night.
Viewership of the USA-Vietnam match, which aired at 9 p.m. ET, came in just shy of the record set in 2019 by a comparable Group Stage match.
The Fox broadcast network brought in 5.26 million viewers for its live 9 p.m.-11 p.m. ET coverage of the game, held at Eden Park stadium in Auckland, New Zealand.
Telemundo, which has Spanish-language rights in the U.S., averaged 1 million viewers for the game across linear and digital platforms, including Peacock.
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