Jem Aswad Senior Music EditorThe Rolling Stones’ wide-ranging 2018 deal with Universal Music Group will have an interesting new outlet next month when a Stones-themed “world exclusive flagship store” will open on London’s Carnaby Street on Sept.
9.The store’s location — at 9 Carnaby Street in the city’s Soho district — is in itself a historic Stones reference, as Carnaby Street was a center of the 1960s Swinging London scene of which the group was an integral part.Called “RS No.
9 Carnaby,” the store, created in partnership with UMG’s merch and brand-management company Bravado, will “feature all the hallmarks of the iconic band and include exclusive new fashion and merchandise under the ‘RS No.
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