BT Sport pundit Rio Ferdinand is the face of a football-inspired educational campaign to boost confidence with numbers. The 41-year-old has teamed up with official UEFA Champions League partner Santander, and online educational publisher Twinkl, to launch The Numbers Game Champions Challenge Cards.
The free-to-download football-themed maths videos and learning materials reflect the curriculum taught in Britain's classrooms.
Targeting schoolchildren, aged between 5 and 14, the challenge cards will feature 44 of Europe's finest footballers appearing as caricatures and animations in 11 promotional films hosted by the former England captain.
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