Inside google Love

Pop-up matchmaking service matches Brits up - with their perfect houseplant

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the event was created after a study found more than three-quarters of adults (78%) take their time researching their options before committing to a new “relationship” with a houseplant.

It was set up by plant inspiration site, The Joy of Plants, with the help of TV’s Mr Plant Geek – and attendees at the launch of the pop-up last night were given the opportunity to find their perfect plant match and take it home with them.The research also found the typical adult has owned a single plant for as many as five years – with just 7% claiming they have managed the same length of time in a human relationship.And four in five (79%) browse Google for plant-spiration, while 16% turn to Instagram when looking for ideas.Furthermore, one in five (21%) admitted to being green with envy at anyone who has a thriving houseplant collection.

A spokesman, from TheJoyofPlants.co.uk, said: “Finding a new plant love isn’t all that different to finding a new partner. “It takes a lot of research, some trial and error, and a sprinkle of chemistry to find “the one”.“So, we’ve set up this plant dating pop-up to help match plant singletons with their leafy love matches.“As the winter nights are beginning to draw in, and we’ll be spending more time inside, we are encouraging everyone to get “plant-nered” up.”The study also found the average person boasts six potted pals in their home, with nearly two-thirds (61%) believing they are good at taking care of these botanical beauties.However, 60% of those polled admitted they had let a plant die by not taking good enough care of it.When deciding which plants to commit to, the top three “vital statistics” adults look for include how much water they need, what type of light suits them, and where they might.

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