Jackie Brenneman: Last News

National Cinema Day is back!

Brent Lang Executive Editor John Fithian, Patrick Corcoran and Jackie Brenneman, who were top executives at the National Association of Theatre Owners, are joining forces to launch a new consulting firm for clients in the cinema space. Dubbed The Fithian Group, the trio will advise clients on strategy and communications, as well as use their connections in the exhibition industry to find investors and forge partnerships. All three executives will serve as founding partners.

Deadline has confirmed that the National Association of Theatre Owners Tech Advisor, Jerry Pierce, has resigned from the exhibitor trade org following the dismissal of EVP and General Counsel Jackie Brenneman.

EXCLUSIVE: The National Association of Theatre Owners’ EVP & General Counsel Jackie Brenneman has departed, several sources inform Deadline. This became effective Friday. Brenneman was also one of the founders, and the President of NATO sister org, The Cinema Foundation.

National Cinema Day will return this Sunday, August 27,for a second edition, the nonprofit Cinema Foundation announced today, with discounted admissions for all movies at over 3,000 participating theaters with 30,000 screens. Tickets for all shows, all formats will be no more than $4. Concession discounts are up to each exhibitor.

Rebecca Rubin Film and Media Reporter Movie tickets across the U.S. will be heavily discounted on Aug. 27 in honor of National Cinema Day.

Oscar winning filmmaker Martin Scorsese entreated exhibitors to show independent film — real indies, not ones with an indie “label slapped on,” since that’s the best insurance the industry has going foward. It’s what will beguile and attract new filmmakers to cinemas and “ultimately, one or two might just create the next blockbuster.”

Rebecca Rubin Film and Media Reporter A record number of people went to the movies on Saturday in honor of National Cinema Day. Thanks to heavily discounted tickets, an estimated 8.1 million moviegoers attended their local multiplex to purchase tickets for just $3, making Sept. 3 the highest-attended day of the year for theaters, according to the National Association of Theater Owners. In an effort to populate multiplexes during the dog days of summer, more than 3,000 theaters across the country, including major chains like AMC and Regal, were charging just $3 for admission to any movie in any format — far less expensive than the country’s average ticket price.

National Cinema Day is underway with 3,000+ participating theaters (30,00 screens) offering $3 tickets, discounted concessions and a four and a half-minute preshow sizzle reel with peeks of upcoming titles from A24, Amazon Studios, Disney, Focus Features, Lionsgate, Neon, Paramount, Sony and Sony Pictures Classics, United Artists Releasing, Universal and Warner Bros.

reports Variety.“After this summer’s record-breaking return to cinemas, we wanted to do something to celebrate moviegoing,” said Cinema Foundation President Jackie Brenneman. “We’re doing it by offering a ‘thank you’ to the moviegoers that made this summer happen and by offering an extra enticement for those who haven’t made it back yet.”The foundation said the event is scheduled for September 3rd and will include nearly 3,000 theaters across the country.

On Sept. 3, it’s all movies, all formats, all day for three bucks.

J. Kim Murphy While the excitement of the summer movie season is over, U.S. theaters are looking to reinvigorate interest in filmgoing with National Cinema Day, a one-day event that will see participating locations sell movie tickets for prices as low as three dollars. The Cinema Foundation, a non-profit branch of the National Association of Theatre Owners, announced the event on Sunday, according to the Associated Press. National Cinema Day will take place this Saturday, Sept. 3, at more than 3,000 theaters across the U.S., comprising 30,000 or so participating screens. For reference, there are about 40,700 theater screens in the country. “After this summer’s record-breaking return to cinemas, we wanted to do something to celebrate moviegoing,” Cinema Foundation president Jackie Brenneman said in a statement. “We’re doing it by offering a ‘thank you’ to the moviegoers that made this summer happen and by offering an extra enticement for those who haven’t made it back yet.”

The National Association of Theatre Owners today announced the creation of The Cinema Foundation, a new, donor-supported non-profit organization dedicated to promoting the cinema exhibition industry by developing future diverse workforces and growing moviegoing communities through research, education and philanthropy.