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Mythical Entertainment Names YouTube Exec Neel Yalamarthy As VP Strategy & Business Development

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deadline.com

EXCLUSIVE: Neel Yalamarthy has joined Mythical Entertainment as VP Strategy & Business Development. He will report directly to Mythical COO Brian Flanagan, as well as founders Rhett & Link.Yalamarthy served most recently on YouTube’s Sports & Entertainment team, where he oversaw product marketing and strategy initiatives for Sports Content and Partnerships, Licensed Movies and Shows and YouTube Originals.

In this role, he helped launch YouTube’s first exclusive live game-streaming distribution partnership with Major League Baseball and advised on deal analysis and launch for numerous live sports deals globally.

Read more on deadline.com
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