The executives behind HBO Max gave their first real preview of the new streaming service in late 2019, announcing its $14.99 subscription cost and the May 2020 launch.
HBO Max also unveiled its slate of original programming. Some shows, like Kaley Cuoco's The Flight Attendant and the Gossip Girl sequel series, had been announced previously, but WarnerMedia made a couple of surprise announcements, including a Green Lantern TV series from Arrowverse mastermind Greg Berlanti.
In April 2020, HBO announced a three-project commitment with J.J. Abrams and his Bad Robot label, including a Shining spin-off and a DC show based on characters from the Justice League Dark universe.
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