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Facebook Watch Tops 1.25 Billion Monthly Viewers, Continuing to Ramp Up Challenge to YouTube

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variety.com

Todd Spangler NY Digital EditorFacebook Watch, the social giant’s two-year-old video streaming platform, has become a massive destination — now attracting over 1.25 billion users each month, the company claims.The growth of Facebook’s aggregate global video audience, which is tuning in to live events, original shows, sports, news, music videos and user-generated content, is an indicator that it’s becoming an increasingly credible rival to YouTube, which says it has north of 2 billion logged-in visitors per month.“You don’t reach a billion of anything without focus and providing something of value,” said Matthew Henick, Facebook’s VP of content strategy and planning and product marketing. “There’s no denying a platform of our size can steer.

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