Dave King goads 'arrogant' Celtic as former Rangers chief singles out fatal 10 In A Row blunder

dailyrecord.co.uk:

Rangers extinguished the Parkhead club's dream of 10 consecutive Premiership crowns as they officially wrestled the trophy away from their rivals at the weekend.Celtic's goalless draw with Dundee United on Sunday sent the title to Govan but former Ibrox chairman King reckons the early signs were apparent for months.He accused the club's hierarchy of "hubris" and of failing to take the challenge from Steven Gerrard's champions seriously enough.King said on STV: ‘’At the beginning of this season, even at the corporate level marketing 10 In A Row, I think they (Celtic) weren’t quiet about it, they were arrogant about it, quite frankly.“A little bit of hubris crept in there and they actually approached the season as if the 10 was done.