insurance giant SunLife. However, leading funeral firm Low Cost Funeral has revealed how families in the UK are increasingly turning to more affordable and stripped-back send-offs instead.
The firm has seen direct cremations rise in popularity by 540 per cent in four years, while celebration of life ceremonies have spiked upwards of 1,100 per cent in the same period.
Howard Hodgson, chief executive of Low Cost Funeral, believes traditional Victorian funerals are on their way out as cost and choice become greater factors.
He said: “Until now, funerals have changed little in the last 150 years and have remained an occasion dominated by convention and religion – very much products of the Victorian age. “However, the relevance of this is now.
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