CNN Shifts Goals for Spanish-Language Operations, Cutting U.S. Jobs, Linear Content
variety.comBrian Steinberg Senior TV Editor CNN will shift the bulk of its operations behind its Spanish-language efforts to Mexico City, scaling back production of content for linear television in favor of work aimed at reaching a younger audience that favors mobile video.
The move is likely to mean the elimination of jobs in Miami and Atlanta, but will also result in a ramp-up of jobs in Mexico and Los Angeles, where CNN will aim to add more than staffers, according to a person familiar with the plans, which were disclosed to employees Thursday afternoon.
CNN CEO Chris Licht had nodded to the future of the Spanish-language network in November at a town-hall meeting. At issue is how to maintain outreach to Spanish-speaking viewers at a time when the economics of big media companies are under intense scrutiny.
CNN and its corporate parent, Warner Bros. Discovery, have already cut operations, but the question of how to keep CNN en Espanol under such conditions has been under debate for some time.
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