Last year featured a seismic shift in the theatrical release paradigm in the film industry. Pre-COVID, theaters had a chokehold on theatrical exclusivity windows, requiring upwards of 60 to 90 days before a studio could put a film on streaming.
Then after the pandemic disrupted the exhibition industry for almost two full years, that quickly changed with studios releasing a ton of high-profile blockbusters simultaneously on streaming and in theaters.
We have yet to fully take stock of what the real fallout is going to be from this paradigm shift, but according to a recent Deadline report, we know one thing for sure, Disney might have lost hundreds of millions of dollars on “Black Widow” thanks to its digital release and those pesky pirates..
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