Davina Maccall Emma Willis Rylan Clark Britain show audience Love Davina Maccall Emma Willis Rylan Clark Britain

Big Brother aimed at 'Love Island generation' set to be announced by ITV

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Big Brother. The show hasn’t been on TV since being axed by Channel 5 in 2018. Now producers are planning a “Big Brother for the Love Island generation” to air on ITV2 from next year.

Former hosts Davina McCall, Emma Willis and Rylan Clark are said to be unlikely to be involved in the reboot. One insider said: “This needs to be totally new and fresh.

It’s all about a young audience. “The aim is to recapture what audiences first loved about the show, the interesting and varied characters, the banter, the daft antics they got up to when left to their own devices.

The aim is to get back-to-basics and interfere less, with fewer challenges.” READ MORE: Big Brother bosses 'eyeing up Celebrity Gogglebox star' to host show amid return Talks with rights-owner producer Banijay have been ongoing for months, but now a deal has finally been struck.

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