Aldi's message to anyone buying 65p bathroom product that could 'save lives'
manchestereveningnews.co.ukAldi is making an important change to some of its toiletry packaging which could save lives. The bargain chain supermarket is adding the signs and symptoms of bowel cancer to its own-brand toilet wipes.
The packaging includes a summary of symptoms, together with a QR code for shoppers to find out more about the signs and help available via the Bowel Cancer UK website.
Bowel cancer is the fourth most common cancer in the UK and affects thousands of people each year. Early detection is critical for treating and even curing the disease. = Try MEN Premium for FREE by clicking here for no ads, fun puzzles and brilliant new features. The updated packaging follows the addition of the potentially life-saving information to all its packs of toilet roll.
The move was made as part of Bowel Cancer UK’s #GetOnARoll campaign, created in response to calls from the late campaigner Dame Deborah James and her fellow patient Cara Hoofe last summer.
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