The production team behind Barbie were on hand at Deadline’s Contender’s London event today to reveal some of the secrets behind the smash hit’s unique journey and what set it on the road to becoming the year’s biggest movie at the box office.
Greta Gerwig’s acclaimed fantasy comedy, starring Margot Robbie and Ryan Gosling, has been a cultural phenomenon this year. Oscar-nominated producer David Heyman told the audience that much of the film’s appeal comes from its originality: “One of the reasons the film has done so well is because it’s original.
There’s a real hunger for originality. Greta Gerwig is a singular artist, she pushes the boundaries of what’s possible in the most collaborative way.
The film is fun, thematically rich and very moving. It was challenging, of course, but when we made it, there was a spirit of fun that permeated the production”.
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