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Why Tiffany is still the world's most iconic jewellery brand

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telegraph.co.uk

deal valued at $16.2 billion.On September 8, it was revealed that the deal was off, with the two companies engaged in a legal battle.

Rumours that the merger might not go ahead began in March, as the luxury market began to feel the effects of the Covid-19 pandemic.The merger was expected to offer LVMH, whose stable of fine jewellery brands also includes Bulgari, Chaumet and Fred, a strong foothold in the US market.

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