South By Southwest Sets London Expansion For Branded Cultural Film, Music & Tech Festival
deadline.comThe South by Southwest festival is expanding to London in June, 2025. The SXSW brand, which originated in Austin, Texas almost four decades ago, has grown to become synonymous with the celebration of the convergence between creativity, culture and technology.
London is the latest expansion outpost, after SXSW launched a branded festival in Sydney, Australia last year. Like the festivals in Austin and Sydney, SXSW London will combine entertainment, music and technology, and the debate and discussion of challenging issues including AI, climate change, politics and society.
Since 1987, SXSW has hosted leading speakers and participants across a multitude of disciplines, including Christiane Amanpour, Deepak Chopra, Mark Cuban, Melinda Gates, Dave Grohl, Sadiq Khan, Barack Obama, Michelle Obama, Steven Spielberg, Dr.
Lisa Su, Meghan, the Duchess of Sussex, Tilda Swinton, Taika Waititi, Elizabeth Warren, Amy Webb, Michelle Yeoh, and Mark Zuckerberg.
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