São Paulo State Ramps Up Film, TV Aid, Preps New On-Site Market
variety.comJohn Hopewell Chief International Correspondent Taking a significant step towards becoming a South American film-TV powerhouse, Brazil’s State of São Paulo is launching an Audiovisual Industry Development Plan.
Among its initiatives are grants for movies that must be made in international co-production and a first São Paulo Audiovisual Hub event early this July, designed to become one of South America’s biggest film-TV markets.
The announcement of the plan comes as São Paulo companies are consolidating on the world stage as producers of Brazilian content, such as RT Features, which produced Walter Salles’ “I’m Still Here,” Brazil’s first movie to score a best picture Oscar nomination.
São Paulo-based Gullane produced “Senna,” Latin America’s biggest production to date, which bowed in November and spent six weeks in Netflix’s non-English series global top 10.
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