Ron Popeil, the Ronco founder who all but created the late-night infomercial and pitched such durable — in memory if not quality — items as the Pocket Fisherman, the Veg-O-Matic, the Bedazzler and Mr.
Microphone, died today at Cedars-Sinai Medical Center in Los Angeles following a medical emergency. He was 86.Beginning in the 1950s with a low-budget, minute-long black-and-white commercial for the Ronco Chop-o-Matic, Popeil (with then-partner Mel Korey) devised the rapid-fire pitches — consisting of a string of amazing!
unbelievable! claims — that would make household names (literally) of items such as Hair in a Can Spray, the Popeil Pocket Fisherman, the Kitchen Magician, Mr.
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