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Studio Marketers On ‘Barbie’, ‘M3GAN’ Digital Campaigns; Hoping TikTok’s Not Banned, Twitter Settles Down – CinemaCon
Digital and social media marketing chiefs of major studios said today they’re really hoping the threat of a U.S. government ban on Tiktok never materializes, so crucial has the platform become to launching films. They’d also like Elon Musk-owned Twitter to get itself together, since that’s also a key platform for Hollywood.
