Outlander fans couldn't contain their excitement today as star Sam Heughan launched his new Sassenach merchandise. The Scots actor confirmed the tartan products have gone on sale today after he previously launched his own brand of whisky titled the same time.Despite being new on the market, the tipple has already been awarded double gold at the 2020 San Francisco World Spirits Competition.of the hit TV show will know, the name of the tartan, Sassenach, is a nod to the nickname Sam’s character Jamie has given his on-screen love interest Claire (played by Caitriona Balfe).The 40-year-old actor showed off his new wares on Instagram which he says were 'inspired by his love of Scotland'.The line includes scarves, a whisky hip flask and t-shirts..
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