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NewImages XR Market Sees Growth in Size and Scope

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variety.com

Ben Croll Boasting 41 projects and 81 decision makers, NewImages’ XR market took on a more expansive scope this year as organizers looked to welcome new actors and project types into the fold.“We’ve seen a much wider profile of projects this year,” NewImages market head Elie Levasseur tells Variety. “Because NewImages is very linked to the film world, thus far we’d mostly seen narrative works.

This year, however, we saw more projects linked to theater, opera, fine arts and gaming than ever before.”Which isn’t to say the film projects remain in neutral.

As the market director explains it, many of NewImages’ traditional partners have looked to take advantage of newly accessible tools and tech.

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