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Movie Theater Boosters Dismiss PVOD And Window Worries, But Admit Quick COVID Fixes Are In Short Supply

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deadline.com

Dade Hayes Finance EditorWith moviegoing in limbo in key markets like New York and LA, a trio of movie theater boosters see the COVID-19 operating environment staying murky for at least a few more weeks.

They also see exhibitors as more likely to try to play the long game than execute a quick strategic pivot.“We’re not very good, or at least don’t have a lot of practice, at being nimble and coming up with a completely new model after all of these years,” former Imax exec Greg Foster said of stakeholders in the theatrical business.Foster, now a consultant for Apple, Parasite producer CJ and others, joined Patrick Corcoran and Phil Contrino from the National Association of Theatre Owners on a virtual panel at Goldman Sachs Communacopia..

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