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Matthew McConaughey Wants You To Know “The Big Screen Is Back” With New Ad For Cinemas Reopening

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With the vaccine becoming readily available to any adult that wants it in the US, it’s time for movie theaters in North America to attempt a comeback.

And to help, the National Association of Theatre Owners (NATO), the Motion Picture Association of America (MPAA), and other Hollywood executives are joining forces with Matthew McConaughey to let the public know that “the big screen is back!” READ MORE: Paul Thomas Anderson’s New Film Reportedly Scheduled For Christmas Day Release With about a month before Memorial Day weekend (the unofficial kickoff to Summer Movie Season), it’s time for theaters to really attempt a comeback if they want to stay open after a year of being essentially closed.

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