Kevin Mayer Talks Candle Media, Tightening Content Market, YouTube, TikTok and Blackstone at Paley Dialogues Event
variety.comCynthia Littleton Business Editor Fiddling while Rome burns? Candle Media co-CEO Kevin Mayer asserted that Hollywood should be much more concerned about demographic shifts and changes in consumer behavior as the math doesn’t look good for the traditional TV and film business.
Mayer spoke Monday evening at the Paley Dialogue session hosted by the Paley Center for Media at the Beverly Wilshire Hotel in Beverly Hills.
In the session moderated by Jenelle Riley, deputy awards and features editor for Variety, Mayer said the traditional entertainment industry needs to act with more urgency to find new ways to reach consumers.
Since the dawn of the millennial generation, time spent with traditional TV shows and movies is falling by double digits every couple of decades, he asserted. “Not only is Hollywood becoming less and less relevant and less and less time spent on it, the time is spent is less profitable,” Mayer said, citing the economics of streaming content versus linear TV of old. “So there is a very substantial secular challenge that the industry is facing.
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