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Joe Wicks’ amazing journey from skint PT to fitness mogul with £14m empire as latest YouTube series rakes in millions of views
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metro.co.ukThis week Joe Wicks has cemented himself as the absolute God of fitness in the UK, with his PE with Joe YouTube series raking in millions of views in a short number of days, bringing welcome respite amid the anxiety of the coronavirus pandemic.
There is a reason he’s been dubbed the ‘Vera Lynn of the nation’, you know. Known as The Body Coach, Joe, 33, has been kicking about for years, finding fame for his workout videos and his massively popular Lean in 15 cookbooks and recipes.
Hustling to get his name out there in the early days, the father-of-two has long-documented his less-than-glamorous upbringing, and tough foray into the fitness sphere.
Read more on metro.co.uk
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