It sounds like the nation’s PE teacher Joe Wicks has big plans to not only get the UK exercising, but to get them eating right too.
According to reports, the Body Coach star, 33, is planning to bring out his very own food range and is trade marking his name, Joe Wicks, in preparation.
According to The Sun, papers filed with the Intellectual Property Office reveal Joe’s hopes of creating his own food empire, as his lawyers have protected both his name and his Body Coach fitness tag.
The paper reports that the trademark will protect Joe’s name in multiple food categories, kitchen utensils and appliances, clothing and sports gear.
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